Identity area
Reference code
Title
Date(s)
- 2009 (Accumulation)
- 2008 (Creation)
Level of description
Extent and medium
Video
Context area
Name of creator
Biographical history
Repository
Archival history
Immediate source of acquisition or transfer
Content and structure area
Scope and content
A TV advertisement for Campofrío (a processed food brand) that parodies a fictional vegetarian family in order to sell its “Finísimas” processed meat product. Action carried out by the Animal Equality group in response to this ad. “We decided to show audiences what goes on behind-the-scenes at farms, to show the life of slavery that animals are subjected to. To respond to a fictitious advertising campaign with an investigation into one of the farms owned by the company. On July 4 and 12, 2008, activists from the Animal Equality entered a farm located in Burgos that provides to Campofrío in order to document what goes on there and bring it to light”.
Appraisal, destruction and scheduling
Accruals
System of arrangement
Conditions of access and use area
Conditions governing access
cc. Disponible online
Conditions governing reproduction
cc. Permisos: premsa, catàleg, itineràncies, arxiu online, televisió
Language of material
Spanish
Script of material
Language and script notes
Physical characteristics and technical requirements
Finding aids
Allied materials area
Existence and location of originals
Existence and location of copies
Related units of description
images/posters/2773_0629_Respuesta_de_igualdad_animal.jpg
Publication note
2009: Rizomas - 27 de Mayo de 2009
Notes area
Note
xxx georgia un dvd con videos descargados (toni) -la publicidad de campofrio -la contrapublicidad de Igualdad Animal -publicidad inmobilaria
Note
Proyecciones: 1 (2009) — Rizomas
Alternative identifier(s)
Slug
Access points
Name access points
- Non-Identified Video Observatory (OVNI) (Accumulator)
- Laura Manzaneque (Subject)
Genre access points
Description control area
Description identifier
Institution identifier
Rules and/or conventions used
Status
Level of detail
Dates of creation revision deletion
Language(s)
Catalan
Script(s)
Latin
Sources
Archivist's note
xxx